Blake Waldron
Checkout Components integrates directly with Nosto AI-powered product recommendations to display recommendations on upsells on Boodys Shopify Plus checkout. This allows Boody to display personalized product recommendations to customers based on their shopping behaviour and preferences. In addition, on each recommendation showed in the checkout shows review stars and counts powered by Yotpo - all in a single component!
More and more, customers are finding their ways to checkout without landing on the home page or collection pages. To ensure that all customers are aware of the current promotions and new product drops that Boody has, they render a campaign banner at the top of every checkout.
Boody has a great customer focussed loyalty program. This "Call to Action" is rendered to checkouts that do not have a logged in user. The goal here is to remind customers to log in to get or redeem The Lounge points, and to prompt customers to sign up so they can start their journey in The Lounge loyalty system.
With the aim to increase conversion, Boody calls out their impressive 5-star review count, a top level tagline for their returns process and highlights that their checkout has a live chat to assist customers in checking out, should customers have any issue in doing so.
