Alex LawsonPeak season is here. Margins are tight, ad costs are high, and every order needs to count. When profitability depends on lifting average order value (AOV), few areas offer faster impact than your checkout.
Yet checkout often gets overlooked. While campaigns, creatives, and homepages get all the attention, checkout quietly remains the one page every customer visits, and one of the few that directly influences profit.
So, why isn’t it optimised?
The truth is, personalisation at checkout isn’t just possible, it’s fast, easy, and incredibly effective. With Checkout Components, you can implement powerful conversion and AOV-driving enhancements in just 15 minutes.
Here are three simple ways to make checkout work harder before BFCM hits.
If you’re starting out, this is your quick win. The Carousel Upsell component delivers a subtle yet powerful upsell experience right alongside the order summary.
Visually lightweight but performance-heavy, it allows shoppers to add perfectly matched products without friction; think “complete the look,” “bundle the routine,” or “trending.”
It’s clean, contextual, and consistently proven to lift AOV across categories like fashion, beauty, and lifestyle.
If you’re running a sale, promotion, or limited-time offer, why hide it before checkout?
The Image Banner makes sure your best offer shows up at the exact moment of purchase.
Add a short message or banner image to create urgency, reinforce value, or highlight your offer, all without extra code. It’s a simple way to align your brand story from landing to checkout and prevent last-minute drop-offs.
Sometimes, reassurance converts better than another offer.
Use Trust Badges to spotlight what matters most to your customers free returns, next-day shipping, local support, secure payments.
Or, use a Simple Message to provide clarity right where questions arise; no back-clicking to find return policies or guarantees. Less hesitation means more completed orders.
And that’s it. In under 15 minutes, you’ve transformed your checkout from static to strategic; optimised to drive conversion and AOV right at the point of decision.
Just ask brands like 2XU, Hey Bud, Boody, SIR, and Booie, who are already leveraging Checkout Components to lift performance at checkout and turn peak into profit.
So, before BFCM hits, take a closer look at the page that every customer sees.
You don’t need a full rebuild, just a smarter setup.
👉 Book your free strategy session and make your checkout your biggest advantage this peak season. Or Install Now.