Alex LawsonGlowing Skin. Glowing Checkout.
Hey Bud is known for fun, feel-good skincare that actually works, and their checkout needed to deliver the same energy. When you’re running one of Australia’s most loved skincare brands, especially during the chaos of BFCM, every click counts and every second matters.
So the Hey Bud team jumped onto Checkout Components one week before their BFCM campaign, and honestly… we’re glad they didn’t wait. Setup was fast, impact was instant, and the checkout started working just as hard as their naturally-powered formulas.
"The easiest checkout win we’ve had. We switched it on and the conversions followed."
Components That Boost Conversion (and Confidence)
1. Urgency That Converts
Line Item Highlight: Low Stock Alert
Hey Bud applied a low-stock highlight directly on their best-selling product to give customers the nudge they needed to buy now.
Checkout Banner: Stock Level Messaging
A bold “selling fast” banner added the perfect amount of urgency to checkout, reminding customers not to miss the products everyone’s obsessed with.
2. Trust That Makes You Click ‘Pay Now’
Payment Icons
A clean row of familiar payment icons add trust, reduce hesitation, and keep checkout feeling safe and seamless.
90-Day Money-Back Guarantee Callout
Hey Bud’s signature brand promise; now front and centre at checkout. This tiny reassurance packed a big punch in helping customers feel confident in their purchase.
Revenue-Driving Components That Did the Heavy Lifting
Carousel Upsell: The Smooth Add-to-Cart Experience
A scrolling gallery of Hey Bud favourites made adding an extra product effortless, no friction, just more glow.
Single-Item Upsell: The “No-Brainer” Offer
A perfectly timed, hot-offer upsell that customers couldn’t resist, proving that timing + relevance = revenue.
In just one month, Hey Bud achieved:
The kind of results that make you say, “Why didn’t we do this sooner?”
"Our customers responded straight away, the uplift at checkout was undeniable."
A Partnership Made for Growth
The Hey Bud team didn’t just turn on a few components, they leaned into experimentation, tweaking, testing, and optimising like true checkout pros. And with Checkout Components’ fast implementation, they were able to ship changes quickly and keep momentum rolling through BFCM and beyond.
More Magic to Come
Next steps include expanding their upsell logic, testing fresh urgency formats, and finding more ways to bring Hey Bud’s playful tone into high-performing checkout moments. For Hey Bud, optimisation is not a one-off project; it is part of keeping growth feeling smooth, steady, and very on-brand.
Ready to turn your checkout into a high-performing revenue driver? Let’s talk. Book a call: Here or Install Now.