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Checkout Components

On a mission to make every checkout convert.

We help brands convert more customers, grow every order, and scale with confidence. Checkout Components turns the most important page in ecommerce into an experience personalised to every customer.

Founded
2023
Team
5 people
Plus merchants
600+
Avg. ROI
22.7×
The people

Checkout specialists. From platinum partners and Shopify.

From ex-Shopify employees to Shopify platinum partners, we only hire people who have deep understanding of Shopify or who have shipped high traffic Shopify Plus stores themselves.

Blake Waldron, Founder & CEO of Checkout ComponentsFounder · CEO
Blake
Waldron.
Founder & CEO · Checkout Components
A note from the founder

I was invited to a Shopify Beta Program in 2023, and was tasked with building a product that would help merchants improve their checkout conversion rate.

In July 2023, I published the app for all merchants to use on the Shopify App Store, and was able to get 100+ merchants to try it out in the first few months.

In 2025, Checkout Components evolved from a passion project into a full-time business, with multiple team members joining the team.

Now we support over 600 Shopify Plus stores, have a global team and have created millions of dollars in revenue for our merchants, managing over $3B in merchant GMV.

Checkout is the most important part of the customer journey. It's the last chance to sell, the last chance to upsell, and the last chance to convert.

Blake Waldron
Alex Lawson, Head of GrowthHead of Growth
Alex Lawson
Australia

Alex has spent 15+ years helping Australian and global brands grow their ecommerce businesses across agency and in-house roles. When she’s not talking checkout, she’s juggling life with a young family and a pet rabbit named Moo, or convincing herself that signing up for a marathon is a good idea.

Mathilde Prevost, Growth lead - North AmericaGrowth lead - North America
Mathilde Prevost
Canada

Ex-Shopify who leads partnerships and growth in North America. Mathilde brings a wealth of experience from her time at Shopify, where she collaborated with Shopify Platinum partners to drive growth of Shopify POS.

Ishaq Ibrihim, Engineering LeadEngineering Lead
Ishaq Ibrihim
Pakistan

Ishaq is a software engineer with a passion for building products that help businesses grow. He has a background in computer science and has worked on a variety of projects with Blake, including multiple commerce applications.

Claudia Korinko, MarketingMarketing
Claudia Korinko
Australia

The voice behind our Linkedin and marketing, Claudia is a marketing expert and and meme legend with previous startup experience working in Australia and the United States.

Want to join the team? We're hiring.
See open roles
What we believe

Three things we won't compromise.

Not principles. Not slogans. Three operating constraints that shape every decision, from what we ship to who we hire.

01

No merchant too big or too small

The product is built for Plus brands of every size. Each feature returns impact proportional to the store running it, whether you process hundreds of orders a month or thousands.

02

Everything is built for Enterprise scale

Every feature ships on infrastructure battle-hardened at enterprise scale. Built to perform under load and stay up under pressure.

03

If we do it, it's the best in market.

If a feature exists in market that we don't have, we'll build it. When our version lands, it sets the benchmark, not matches one.

Join us

We're hiring operators and engineers.

Join us as we redefine the checkout experience for the worlds biggest Shopify Plus brands.